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Award! Highly Commended!

Our Cheese and Onion Croquettes were Highly Commended in the Free From Awards!

Success for Mash Direct at FreeFrom Food Awards!



Mash Direct is delighted to announce that our Cheese and Onion Croquettes have been Highly Commended in the Ready Meals Meat Free Category at the prestigious FreeFrom Food Awards 2014. The awards celebrate the best foods on the market that are free from one of the ingredients (including wheat, gluten, dairy, eggs, yeast, nuts and soya) that trouble so many food allergy and intolerance sufferers.

The freefrom market is now estimated at over £385m and a record number of products – more than 350 were entered into this year’s FreeFrom Food Awards. Each product was tested by a panel of expert judges earlier this year, with the winners announced at the Awards ceremony in London last night.

Michelle Berriedale-Johnson, who launched the awards in 2008, said “The quality, and number, of products entered this year was higher than ever which made judging extremely exciting. The freefrom industry has come a long way since we first launched the awards and that was evident from the choice of innovative and great tasting foods we got to judge this year. We’d like to congratulate Mash Direct and all the winners and runners up.”

The FreeFrom Food Awards have been instrumental in driving new product development and improving the quality and choice of freefrom foods that are available, and the products on the list this year highlight this success. Judging was therefore incredibly difficult but at the same time incredibly satisfying too. The judging panel comprised: manufacturers, chefs and cookery writers; dietitians and nutritionists; coeliacs and allergy sufferers, as well as freefrom and gluten-free bloggers. Between them, the judges tasted products from 16 categories including a number of new ones for 2014 such as breakfast and after dinner foods.

For more information on the awards visit: www.freefromfoodawards.co.uk and for information on food allergy and intolerance visit: http://www.foodsmatter.com/

You can also follow on Twitter @FFFoodawards and @FreeFromFood (#FFFA14) or on Facebook www.facebook.com/FreeFromFoodAwards


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